Table of Contents
- 1 HBL PSL 2024-2025 Live-Streaming and Broadcast Rights Witness Unprecedented Surge
- 1.1 ARY Communications (Pvt) Limited Secures Broadcast Rights:
- 1.2 Walee Technologies Secures Live-Streaming Rights:
- 1.2.1 Zaka Ashraf, Chairman PCB Management Committee statement about Live-Streaming and Broadcast Rights
- 1.2.2 ARY Digital’s Triumph: Salman Iqbal Delighted as ARY Secures Top Bid for HBL PSL
- 1.2.3 Walee Technologies CEO Ahsan Tahir Proudly Secures Live-Streaming Rights for HBL PSL 9th and 10th Editions
HBL PSL 2024-2025 Live-Streaming and Broadcast Rights Witness Unprecedented Surge
On January 10, 2024, the HBL Pakistan Super League marked a historic moment with significant increases in PSL 2024-2025 Live-Streaming and Broadcast Rights in the 9th and 10th editions – a remarkable 113% and 45%, respectively.
ARY Communications (Pvt) Limited Secures Broadcast Rights:
ARY Communications, the highest bidder for broadcasting rights, demonstrated a significant 45% increase, underscoring the league’s growing value. The selection process involved meticulous evaluation and transparency, considering bids from Independent Media Corporation Pvt. Ltd (IMC), ARY Communications, Pakistan Television Corporation Limited (PTVC), and Tower Sports (Ten Sports).
Walee Technologies Secures Live-Streaming Rights:
Walee Technologies clinched the live-streaming rights for HBL PSL 2024-2025 with the highest bid, marking an extraordinary 113% increase compared to the previous two years.
The PCB Bid Committee has recommended approving the highest bids from ARY and Walee Technologies.
Zaka Ashraf, Chairman PCB Management Committee statement about Live-Streaming and Broadcast Rights
Zaka Ashraf, Chairman PCB Management Committee: “Congratulations to ARY, Walee Technologies, the Pakistan Cricket Board, and franchises on this historic moment. The unmatched prices for both rights testify to the growth of the HBL PSL brand. We eagerly await the start of HBL PSL 9.”
ARY Digital’s Triumph: Salman Iqbal Delighted as ARY Secures Top Bid for HBL PSL
Salman Iqbal, ARY Digital Founder and CEO: “Delighted that ARY secured the highest bid for HBL Pakistan Super League. Fans can watch HBL PSL on A Sports for the next two seasons. ARY, along with the Pakistan Cricket Board, will enhance the PSL brand in the upcoming seasons.
Walee Technologies CEO Ahsan Tahir Proudly Secures Live-Streaming Rights for HBL PSL 9th and 10th Editions
Ahsan Tahir, Walee Technologies CEO and co-founder: “Honored to win the bid for HBL PSL ninth and tenth editions’ live-streaming rights. Walee Technologies aims to elevate the HBL PSL digital experience. Our significant investment reflects the trust of data-literate advertisers, attracting Gen Z and Gen Alpha customer segments.”